Its founder, Sam Walton, opened the first store in 1962 in Rogers, Ark., and launched its first logo at the same time: the word WALMART in straight blue writing, according to the Walmart Museum.

So it's on brand for Walmart that its first logo change in nearly 17 years ... These are not changes that would stop anyone walking by a Walmart store in their tracks, but sufficient to suffuse ...

Don’t become too predictable.” Walton exhibited his maverick attitude before even opening the door to his first Walmart store in 1962. Prior to starting his own company, Walton trained at ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...