The Goodyear Assurance ComfortDrive is part of the Tires test program at Consumer Reports. In our lab tests, Tires models like the Assurance ComfortDrive are rated on multiple criteria ...

Goodyear just launched the second generation of its Assurance WeatherReady all-season tire. Like the first generation, the ...

In context: While tires may never steal the spotlight from more glamorous automotive components, their importance and the sophistication of their development should not be underestimated.

Helsel said. Back in the '90s, Goodyear was just trying to use that technology to predict things like contact patch shapes. Now, it's able to model tires in full fidelity, including in different ...