The colour of the semi-hollow electric guitar is called Blueberry Blast, the inlaid “Prestige” logo made of mother of pearl carefully cut into tiny pieces and glued into place — no stick-on ...

It was a perfect meld of his two passions, guitars and marketing. By the time he was in Grade 12, he was grossing $200,000 a year. He worked a bit for others, then 21 years ago founded Prestige ...