“Philip Kubicki was Roger Rossmeisl’s apprentice at Fender R&D and he was behind several guitars that became iconic. Roger was more involved in Fender’s archtops and also the Thinline ...

Starting at the top of each guitar, you’ve now got ClassicGear ... You also get a lot more for your money with those Rosewood fretboards. Overall Fender has significantly improved its offering ...

Narrator: In the span of over 70 years, Fender has become a household name to musicians all around the world. Here's how they make their iconic electric guitars. The process starts with wood ...

1964: Fender begins production of acoustic guitars. The company has more than ... the Stratocaster that year than usual. The Brazilian rosewood used for the fretboard of the neck was made thinner ...