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exchangewire.com
12 小时
helloo Partners with VIOOH to Expand International Digital Programmatic Advertising on its ...
VIOOH, with its advanced technology platform and global footprint, seamlessly connects buyers and sellers in the DOOH space, ...
exchangewire.com
11 小时
OpenX Elevates Tyler Romasco to SVP, Global Publisher Development
Romasco, who joined OpenX in 2019, will be responsible for driving OpenX’s publisher growth throughout North America, EMEA, ...
exchangewire.com
20 小时
Orisha ADgency Partners with Cedara to Drive Sustainability in DOOH Advertising and Retail ...
Cedara’s end-to-end sustainability platform will enable Orisha ADgency to calculate the carbon emissions associated with both ...
exchangewire.com
22 小时
Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings; Perplexity ...
Media measurement firm Nielsen has announced an end to its consumer panel-based TV ratings, a product which has served as the ...
exchangewire.com
14 小时
New Programmatic DOOH Opportunities in Denmark in Collaboration with VIOOH
To boost the programmatic launch in Denmark, all of AFA Decaux’ premium digital inventory will be available for advertisers ...
exchangewire.com
20 小时
Picnic Study Reveals Vo5 Achieved 4.9 Times More Consented Sessions with Quality Media ...
Zenith Global and Picnic explored the relationship between media quality and campaign performance, analysing the results of ads in premium media environments compared to lower-quality ones. The study ...
exchangewire.com
1 天
CMA Launches Mobile Investigation into Apple and Google; Ströer Explores Sale of Core Ad ...
CMA Launches Mobile Investigation into Apple and Google; Ströer Exploring Sale of Core Ad Business; Havas Acquires CA Sports ...
exchangewire.com
1 天
ExchangeWire Industry Review 2025: A Year of Challenges & Opportunities
ExchangeWire’s Industry Review 2025 serves as a definitive guide to the year ahead, offering in-depth insights into eight ...
exchangewire.com
1 天
Customer Insights for Everyone: Piwik PRO Unveils Free CDP
Piwik PRO is revolutionising the digital marketing landscape by offering a built-in Customer Data Platform (CDP) as part of ...
exchangewire.com
1 天
Pubstack Releases 2024 Programmatic Data Benchmark, Unveiling Key Insights from the UK Market
This comprehensive report, derived from Pubstack’s data across 16,000+ websites, 2.5 billion daily auctions, and 700 million ...
exchangewire.com
6 天
Trump Signs TikTok Ban Delay and Repeals Executive Order on AI Safety; Social Platforms ...
Trump Signs TikTok Delay and Repeals Executive Order on AI Safety; Social Platforms Sign EU Code of Conduct; Kantar Media to ...
exchangewire.com
8 天
TikTok Restored after Brief Shutdown in US; Google Refuses to Add Fact Checks in Line with ...
TikTok Restored after Brief Shutdown in US; Google Refuses to Add Fact Checks in Line with EU Code; IAB Adds CTV and Retail ...
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