The athletic retail giant's multibrand activation will remain open from Feb. 13-16 during NBA All-Star Weekend.

In 2022, it was estimated that the rapper lost his billionaire status overnight after he was dropped by Adidas ...

To get a sense of who is truly in control of adidas AG ( ETR:ADS ), it is important to understand the ownership structure of the business. The group holding the most number of shares in the company, ...

Creatives reflect on the maverick filmmaker’s profound impact on advertising following his death and we look back at the surreal and boundary-pushing commercials he directed.

The late film director cost Adidas a million dollars to overcome the marathon wall. At the height of his popularity thanks to the historic series Twin Peaks, which changed television at the beginning ...

In Windows 11, it's called Let apps show me personalized ads by using my advertising ID. A Real Handful: Hands On With Acer's 11-Inch Nitro Blaze Gaming Handheld Like What You're Reading?

For comparison, Nike reported annual sales of $51 billion in fiscal year 2023, Adidas (ADS.DE) brought in $23 billion, and Deckers saw sales of $4.3 billion in fiscal year 2024. Shifts in market ...

CEO Joe Preston anticipates the company reaching $10 billion in sales in the next few years. For comparison, Nike reported annual sales of $51 billion in fiscal year 2023, Adidas (ADS.DE) brought in ...

Founded over 50 years ago as a small sports shop in Bologna selling baseball gear for a US firm, Macron — which hails from the Greek for "large" — is now one of the biggest brands in Europe behind ...

and Adidas (ADS.DE) and the UK is its biggest market. CEO Gianluca Pavanello has been at the helm since he was recruited by Francesco Bormioli — one of the heirs of the famous glass-making ...

“We started out by doing 50 just kind of generic searches, like 'blue sweatshirt,' but when we included a brand name, say 'Adidas blue sweatshirt,' the ads didn't go away. We saw almost as many ...