Ledbetter, Director of Student Media since 2017, transitioned in the Division of Student Affairs to senior director of communications and marketing, overseeing a shared services team of professionals.

Google's Gemini AI could become a game-changing ad platform, with potential for native, AI-powered advertising reaching billions of users.

Marketing can be a powerful force. Here's how to ensure your marketing efforts are driving your industry toward good.

In a groundbreaking move for the marketing and advertising industry, Momentro, an AI-powered marketing insights platform, ...

In this edition of TechTalk, Kartik Mehta, Head of Asia, Channel Factory, shares his thoughts on the evolving world of ...

Your go-to for B2B Marketing Training and Consulting backed by data science, psychology, and—our secret weapon—real-world experience. Join 350,000+ marketers who rely on MarketingProfs for B2B ...

Warner Bros. Discovery (WBD) have appointed Special as their creative agency of record to lead the launch of Max in Australia ...

Turning viral humor into real-world fun, the activation transforms internet memes into interactive experiences—blurring the ...

In a world awash with enticing promises of quick riches and thrilling wins, gambling advertisements have practically become ...

Warner Bros. Discovery has appointed creative agency Special to lead the impending launch of its new streaming service Max in ...

This month, sports performance brand ASICS, will launch the inaugural ‘Netball Festival’ via independent PR and Events agency ...

The campaign aims to enhance awareness regarding ocular health in general, emphasising the necessity of regular eye check-ups ...