In a bold move to spotlight and address the ongoing pervasive issue of smartphone addiction among children and teenagers, MullenLowe MENA, in collaboration with Fixby, has unveiled "Don’t Look Down" – ...
The immersive wonderland blends beautiful spectacles, cool gaming, surprising performances, exclusive shopping, awesome prizes, and crazy fun adventures into the world’s most social media-ready ...
Broadcast specialist, markettiers MENA has released the first-ever report that dives into the podcast market in Saudi Arabia. As the listenership for the podcast medium continues to climb globally, ...
Last year’s brand safety debacle brought to light some key issues with digital advertising. Among these were viewability and ad fraud. According to WPP’s global agency, The&Partnership, ad fraud was ...
BPG Group and YouGov released the results of the 2019 Social Media Influencers’ Survey. This year’s survey focused on consumers’ views about Social Media Influencers. The survey which is currently in ...