Phishing scams targeting Google Ads accounts are draining ad budgets, disrupting campaigns, and exposing advertisers to reputational risks.

TikTok to be banned for 170 million U.S. users, disrupting campaigns and forcing brands to pivot organic and paid strategies.

Google apparently made a significant change to its system in the last 48 hours that is impacting multiple SEO tools. The change appears to have blocked many scrapers and APIs, resulting in a data ...

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Microsoft Clarity's new Google Ads integration gives marketers visibility into post-click behavior, allowing them to track user interactions.

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To determine the right approach, SEOs should track key metrics associated with digital PR campaigns, such as: The rankings of ...

Sponsored by Semrush, written by Nichola Stott , & edited by Nichola Stott Ad impressions are counted each time your ad is shown on a search results page, social media feed, or elsewhere online.