SANTA CRUZ — Although its locations in Aptos, Capitola and the Santa Cruz Beach Boardwalk will remain open, the O’Neill Surf Shop on Cooper Street and Pacific Avenue in downtown Santa Cruz ...

SANTA CRUZ — Although its locations in Aptos, Capitola and the Santa Cruz Beach Boardwalk will remain open, the O’Neill Surf Shop on Cooper Street and Pacific Avenue in downtown Santa Cruz recently ...

“O’Neill Surf Shop will continue to offer the world’s best wetsuits and all of your other beach and streetwear needs at our other store locations on 41st Ave. in Capitola, at the Santa Cruz ...

The flagship O’Neill Surf Shop in Santa Cruz has shut its doors for the last time. The closure, first announced at the beginning of the year, and finalized on Tuesday, ends a run that lasted for ...

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SANTA CRUZ, Calif. (KGO) -- The last wave of customers rolled into an iconic surf shop Tuesday in downtown Santa Cruz. The flagship O'Neill Surf Shop on Pacific Avenue is shutting down.

33,530 people played the daily Crossword recently. Can you solve it faster than others?33,530 people played the daily Crossword recently. Can you solve it faster than others?

Bill Longenecker started giving daily surf reports over the phone at Jacksonville's beaches in 1984, and now says it's time ...

But one shop will soon be empty. On Tuesday, the flagship O’Neill Surf Shop will dim its lights for good on a critical corner of the downtown corridor. Jack O’Neill, the godfather of modern ...

An iconic surf shop in Santa Cruz County says it is closing one of its four locations. O'Neill Surf Shop told KSBW 8 that they will be permanently shutting down their downtown Santa Cruz location.