CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to ...

The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.

From fostering creativity to risking attrition, the implications of WPP’s work-from-office mandate for the advertising sector ...

The martech’s seventh acquisition is aimed at bolstering its tech offerings, adding BigStep's expertise in AI, cloud, and ...

Meta’s abandonment of fact-checking in favour of community moderation has tipped the industry, with people voicing concerns ...

In today’s digital era, where artificial intelligence (AI) is becoming an indispensable part of daily life, the younger ...

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After the success of the health insurance campaign—'Health Insurance ki Subah ho Gayi Mamu’ (It is the morning of health insurance, dude), D2C protection destination ACKO, has brought back the ...

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The fast-changing consumer dynamics demand innovative approaches to influence India's evolving, informed, and value-conscious consumers in 2025, says Adbhoot Creatives' founder.